Month: February 2024

• SG Gaming and Ladbrokes Coral Group ink landmark 7-year deal

  Las Vegas-based Scientific Games Corporation (NASDAQ: SGMS), announced on Friday that its UK gaming arm, SG Gaming, has agreed a seven-year deal with London-headquartered betting and gambling company, Ladbrokes Coral Group (LSE: LCL), that will see it continue to supply terminals, gaming content and services across GVC Holdings-owned Ladbrokes Coral Group’s more than 3,500 UK retail estate.

  A significant deal for both companies, the new agreement will see SG Gaming install its Equinox 2.4 terminals, which the company launched in December 2017, across a major part of Ladbrokes Coral’s betting shop estate, with the completion of the initial roll out expected by the end of this year.

  The roll out follows the successful 100-shop trial, in which the Equinox terminals prov…

• Social casino content agreement reached by Pechanga Resort and Ruby Seven Studios

  Ruby Seven Studios is a developer of social casino gaming who recently signed an agreement with the Pechanga Resort & Casino of California to work together on creating new content. The two companies will be creating new online social casino gaming content as well as launching and promoting the product.

  

  The new content is set to launch sometime in the middle of this year and will include popular casino games such as bingo, video poker, blackjack and keno. The agreement also includes creating themes for slot games that will hi…

• Soft2Bet reveals new online casino Winota

  Leading online gambling operator and platform provider Soft2Bet has added to its ever-expanding portfolio of digital casinos after the recent launch of iGaming brand, Winota.

  Branded as a cabaret full of surprises and entertainment, the online casino that debuted in February 2021 offers a show-stopping assortment of slot, table, and live casino games along with a number of gamification features.

  Intriguing theme:

  Users collect stars to unlock new achievements, while the digital site’s compelling live performance stage opens and closes as it reveals the set of bonus options offered to excited players who “steal the show.”

  Chief Executive Officer for Soft2Bet, Bo…

• Soft2Bet debuts new B2B solution FEZBet- launches MiFinity eWallet global payment option

  Cypriot based iGaming company, Soft2Bet, has announced the launch of its FEZbet B2B solution set to “revolutionize” the market.

  The firm’s latest brand provides access to sport and virtual sports models, casino and live casino and offers unique gamification.

  Fully loaded:

  Boasting more than 3,000 casino games from over 35 of the industry’s leading casino software providers such as Microgaming, Habenero, 1x2gaming, Playson, Play’n GO, Yggdrasil and others, the new platform also brings with it sports betting opportunities, bonuses and “big money tournaments.”

  According to the Nicosia-headquartered company&#…

• Stakelogic and Greenlogic partner Touchstone Games introduce new Giant’s Fortune Megaways online slot

  Launched in collaboration with Greenlogic partner Touchstone Games, online casino content creator Stakelogic has unleashed its latest title, Giant’s Fortune Megaways. A game of “big proportions,” the giant-themed fantasy adventure is feature-packed, offering up to 117,649 ways to win with every spin!

  Mountains, a castle, and a waterfall reminiscent of some medieval city in Eastern Europe set the stage for this medium volatility video slot, which is played on a grid comprising 2-7 rows and 6 main reels topped with a 4-position horizontal reel. The number of symbols changes on each reel during every spin, making for huge win potential.

  Feature-rich gameplay:

  In addition to Stakelogic&#…

• The Gross sales Funnel – It truly is Just Way too A person-Sided!

  I’ve listened to about a variety of blogs, guides, and also tv that the normal profits funnel is useless, and is also staying changed which has a new funnel based upon the customer acquiring method. The issue is, The brand new funnel has Virtually exactly the same deadly flaw as the old funnel…..it ignores one other bash associated with the paying for method. It’s just also a person-sided.

  Have a action back again when serious about the sales funnel, and give it some thought from the context from the system/objectives from the executives in the gross sales perform. In fact, the sales funnel is simply designed to function a Device to help you sales executives achieve their strategy/goals. The system for most profits executives is straightforward: Spend money on in…

• Sportradar’s ad-s platform boosts Kindred Group’s acquisitions

  Sportradar, the leading global sports technology company, has announced a new agreement with online casino operator Kindred Group. Under the agreement, Sportradar will use its ad:s multi-channel performance marketing platform to help Kindred boost its customer acquisitions.

  Sportradar will employ its ad:s paid social advertising solution to support its new partner in growing the customer base through social media. The global player in the field of digital entertainment will use the sport technology company’s solution to optimize its social media advertising and facilitate faster and easier acquisitions through this channel.

  Content tailored to customer’s interests:

  Also, Sportradar’s state-of-the-art technology will help Kindred to be…

• Play‘n GO heralds the premiere of its New Year Riches video slot

  A little over a week after premiering its 24K Dragon video slot and Swedish online casino games developer Play‘n GO has now returned to announce the launch of its new five-reel and 20-payline New Year Riches innovation.

  The Vaxjo-headquartered firm used an official Saturday press release to state that its latest three-row video slot ‘focuses on one of the biggest global celebrations’ and has been designed to transport online casino players ‘to some of the biggest cities in the world’ so that they can take advantage of its Ball Drop free spins bonus to possibly bank a 20-time prize multiplier.

  Persistent progression:

  Play‘n GO proclaimed that the mobile-friendly New Year Riches is one of its final five new …

• Tour dates announced for 2017 Aussie Millions Poker Championships

  The 2017 Aussie Millions Poker Championships are now scheduled, with event organizers announcing tour dates. PokerStars has partnered with the Aussie Millions for the Main Event once again and over 20 gold ring events are on the schedule. The 2016 Aussie Millions has yet to end and tournament organizers are still getting the jump on the 2017 schedule. There are only a few days of action left on the 2016 schedule.

  In 2017, the Aussie Millions will actually be celebrating their 20^th anniversary in operation, with the Crown Melbourne hosting the event. The festival will be set to take place from the 11^th to the 30^th of January. PokerStars has agreed to partner with the Aussie Millions for a third year running, with the Main Event set to be part of the…

• Penn Entertainment Fully Acquired Barstool Sports

  Penn Entertainment Inc. just bought the whole Barstool Sports for about $388 million. Penn already owned a huge part of Barstool, but the company decided to acquire the remaining part.

  The reasons behind the complete acquisition: 

  Their partnership started in 2020 when they joined forces to deliver exclusive sports betting and iCasino content. Back then, Penn owned 36% of the company. However, even then, there were rumors about the full acquisition.

  Barstool is one of the most popular digital platforms which shares sports, lifestyle, and entertainment news. Dave Portnoy founded it in 2003 when it was …